Men Thriving — A Partner Event — The High Value Man Project

Here's the idea. We put something on for the men you work with, the men who are customers of yours, even the men they know. I bring the talk and the content and I do the graft. You put it in front of your people. They get something that genuinely helps, and you're the one who made it happen.

Who it's for

Most of the guys who go for this kind of personal development work are business owners and high performers. But honestly, every good dad wants himself and his family to thrive, so really it's for all men. And it's for the people around them too: the wife who wants her husband back, the kids who want their dad present. I want this to feel relevant to every man in your network.

Why I don't lead with "mental health"

Men's mental health is talked about a lot more these days, which is great. But I don't lead with it. A lot of guys just switch off the moment they see it. What they do know is that they're busy. Stressed. Running the business, being a dad, the relationship maybe a bit strained, the weight maybe a bit more than they'd like. Not seeing their mates as much as they used to. Just working hard to build the life they want.

And the bit they don't really talk about is that it's bloody hard work, and they're not all that happy. Success without happiness isn't really success.

What I actually do

That's where my work at the High Value Man Project comes in. It's about giving men a new operating system, the actions and habits that let them thrive. Sort out the man first, who he is and what he actually wants, and his energy comes back, his relationships improve, and everything downstream gets better.

And it's not death by PowerPoint. My events are much more like a TED talk. Motivating, entertaining, plenty of audience participation, and something useful at the end they can take home with them.

Here is a testimonial from Dhvali Patel, after her event I spoke at in Canterbury.

Why it works

Here's the bottom line. Only a small number of men will come to a "mental health" event. But put something on about men thriving, about networking, about better relationships, about being a great dad and building the life they want, and that's universally appealing to good men.

Three ways we can do this

Option one · the easiest

You share, I deliver

I've got events running already. We put out a joint email, or whatever promotion suits your audience, and you let your guys know you'd love them to come along.

Option two · online event

We co-brand it

We co-brand and co-host an online event together. An added value event for your contacts. You promote it to them, I do everything else, and some may choose to work with me.

Option three · face to face event

We fill a room

A face-to-face event. That could be just me, or more than one speaker. There's an option to bring in Dave Juno of the Business Clubs: me doing my High Value Man talk on men's happiness and success, Dave running a networking session, and all three of us inviting the men in our networks. A good night, with your name on it.

Costs and rewards

Just to be clear and upfront about this. The desired outcome for me is that I meet men who want to work with me inside the High Value Man Project.

There is no cost for me doing the event. The intent is that it's a win win. For the co-branded event you're bringing the audience, and possibly, for the face to face event, the venue.

For men who go on to work with me, I'm totally happy to discuss a referral reward, a charitable donation, or a reduction in cost for your clients, which is a great no-cost value add from you to them.

Let's do something good

Have a think about which feels most appropriate. Ultimately it should be a win for both of us, and even more importantly a win for the men and families in your network.

Let's chat

Jonnie Jensen · +44 7900 183311 · highvaluemanproject.com

P.S. The simplest version takes almost nothing from you: one email to your list. The bigger versions take a bit more, but they put you front and centre as the person who brought the men in your world something that actually matters. I'm looking forward to chatting about making this happen.